woman wearing fashion trends for women over 50

Your Over 50 Fashion Blogger Bestie.

I’m Kell and I love sharing my passion for style with you. If you love neutrals and are inspired by a classic and timeless approach to fashion, you’re in the right place. I also share lifestyle tips for women over 50 and love sharing my travel adventures.

Meet Kell

Over 50 Fashion Blogger

My everyday style is casual, but I prefer an elevated, casual look that leans heavily on wardrobe staples. 

I tend to gravitate toward classic fashion styles with a neutral color palette rather than super trendy ones.  Don’t get me wrong, I love some trends, but I only stick to the ones that work for my style and my body shape, and I choose ones that I think will have some longevity.  I invest money in classic staples that I know won’t go out of style and that I will have for a long time.  

It all started with a mom who loved to shop. My love affair with fashion was inevitable.

Before I came out of the womb, I was shopping.  Like, for real!  My mother was a constant at the malls and boutiques around town.  She loved to shop and style her outfits, and she was doing the high-low thing long before anyone even knew what it was.  She was always so beautifully put together.  And, like most things we inherit from our parents, I inherited her love of shopping. 

how to layer a blazer over a sweater, woman wearing a blue blazer and lightweight sweater
colors for a classic capsule wardrobe, Scandinavian capsule wardrobe, capsule wardrobe colors
woman wearing fashion trends for women over 50

My Style Philosophy

Curating a Classic Style for Women

My style philosophy centers around building a classic and timeless wardrobe that will stand the test of time, while thoughtfully incorporating modern elements. As I’ve evolved, I’ve come to prioritize quality over quantity, recognizing that a well-curated wardrobe is a reflection of my personal style and a wise investment.

In 2014, I worked as a Bloomingdale’s stylist while starting my first business and fell in love with empowering women to dress with confidence and style, while building a wardrobe that was both sustainable and reflective of their personal aesthetic. This was where I started to appreciate the real value of well-made clothing.

It was during this time that the concept of The Daily Kell started to emerge. My background in leadership development, specifically focused on women, coupled with my love of fashion, tied my professional love with my love of fashion. It just wasn’t the right time then. I had many plates to juggle and knew I needed to invest time in this that I just didn’t have. Until 2023…and The Daily Kell was born.

Building a relationship of trust with you is my top priority. I only recommend products that I genuinely love and believe in, whether I’ve personally experienced them or have received enthusiastic endorsements from sources I deeply trust and value. That is my promise to you!

OVER 50 STYLE

Join me on a journey of style, where classic elegance intersects the modern world. Let’s explore fashion trends for women over 50 together.

WHAT I’M LOVING

Wide legged pants, fitted blazers, Chloe perfume, Adidas sneakers, cashmere sweaters, joggers, late morning starts, cuddles with my Frenchie Stella, rainy days, traveling with my husband, and donuts (with sprinkles!)


WHAT I’M LEARNING

To live a truly authentic life and stay true to who I am no matter how difficult that may seem in the moment; authenticity is the key to happiness. That movement every single day is essential as you get older; stretching does a body good.  And, sadly, that donuts are not a healthy breakfast choice!


WHAT I BELIEVE

Sunscreen is essential every single day, even when it is cloudy; telling the people in your life who matter how much they are appreciated; living life should always be on your terms

Throughout my professional life, I have routinely spoken in front of large groups, often with thousands of people. So putting myself out there in front of a large audience did not give me pause…

It was harder than I thought it would be to put myself out into the world all over social media.

I underestimated the difficulty of opening up in such a way. I’m naturally quite private, so putting my life on display felt incredibly exposed.

But here is what I know: life is too short to wait for the “right” moment or to stay comfortable. Because the right moment will never come. You’ll hear that voice in the back of your head telling you all the reasons you shouldn’t or can’t. The truth is that there will always be people who won’t root for you or cheer you on. And that is fine by me. I can cheer myself all the way to the finish line.

If I am too comfortable, I am not growing. And without growth, life for me becomes pretty stagnant. Putting yourself out into the world in whatever way you choose, isn’t always an easy thing to do. Heck, I started this at 50!  But you will never know what you are truly capable of without trying.  And I wouldn’t change this for the world. I love sharing my daily outfit inspiration, style tips + hacks, and providing honest reviews on products I have tried and either love or wouldn’t buy again with this phenomenal community that I get to be a part of every day.

Thank you for being here with me!

years YOung & Looking forward to every day
Minutes I AIM to work out 4-5 times per week
pairs of shoes I own. it’s My Kryptonite.
number of donuts I’d eat a week if i could

Q&A with Kell

I grew up in New York and lived in Manhattan for 20 years while in college and then doing the corporate thing. It was such an incredible opportunity; one I am grateful for every day. When I left the corporate world to pursue my own business, I moved to Charlotte, NC for an easier lifestyle. Winters were getting cold and I longed for more space, which you can never get enough of in NYC apartments. I loved Charlotte and reside here with my husband and Frenchie, Stella.

After working in the corporate space and climbing the ladder to a C-suite role by 37, I grew tired of the grind. Fast forward 7 years later, and I left to pursue my own Executive Leadership Coaching business. I went from working 75+ hours a week to having some time on my hands. So I walked into Bloomingdale’s with zero fashion industry experience and was hired on the spot as a stylist. I worked part-time so that I could still pursue my own business. It was during this time that I knew my next chapter would involve fashon.

My love of fashion runs deep. And I knew at some point, it would become a bigger part of my life. In 2023, I posted my first reel on Instagram and started to build a fabulous community of 40+ women looking for fashion tips, what to wear, style inspo, and wardrobes built on quality versus fast fashion. Social media, in my opinion, could be here one day and gone the next. So, I created this website where I knew that I could still develop a community and share more than 20-second reels to establish a deeper connection.

In all honesty, it’s other content creators. Ths is not intended in a competitive way; however, I have unfollowed so many women who are just selling vs building connection and community. It’s clear they do not have a passion for style. One creator did a reel about Orange Theory and how she goes there to workout when I know she belongs to a different gym and has not stepped inside of an Orange Theory since she was paid to do the reel. It’s dishonest. What you get from me is complete transparency. I’m not in this to make a buck off of anyone. My love for fashion is what I enjoy sharing. And that is why you only get 100% authenticity here.

It would be a tie between my Mickey Mouse comforter I have had since I was six, and my very first Louis Vuitton bag I purchased in 2000. The comforter is from my childhood and only makes an appearance when I am sick; it is something that always brings a smile to my face. You would be shocked at what phenomenal condition it is in.

Hands down, it is Paris. My goal is to live there for a full year with my husband when we retire. I love everything about French culture, from the pastries to the wine to the fashion and the history. It all started in seventh grade when I took my first French class.

This is such a great question. Over the years, I have found so many women to be inspirational. Jane Birkin and Grace Kelly both had classic styles that transcend time. A more recent icon was Carolyn Bessette-Kennedy. She and I could have shared a closet.

I’m 5’11″ and 148-153 pounds, depending on how well I have been eating and exercising. My shape is slightly hourglass, I carry my weight in my hips and thighs. I typically wear a small or a size 6 in tops and dresses and wear a 6 or 28 in pants and jeans. My shoe size is 11, but I really more 10.5; just hard to find this size.

Oooooh, I sure do love to shop! Some people love golf (which I am not very good at) and some, like me, love to shop. My favorite stores to shop are Bloomingdales, Nordstrom and Evereve, but I have a list of all my go-to retailers on my Where I Shop page. When you shop from that page or any of the links on my blog, I may earn a commission on your purchase. And, I truly appreciate your support!